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Sales & Marketing Power Hour is back on Wednesday, February 23 at noon, E.T. with its first webinar: Selling Homes with Nothing to See: Virtual Tours vs Model Homes! Virtual tours and model homes duke it out on whether home builders need model homes in today’s digital environment! This power-packed webinar series for new home sales and marketing professionals is a Silver Award winner in the Best Professional Development Series at the 2022 Nationals Gala.

Focused on providing solutions, tips and ideas to both sales and marketing teams in the new home industry, Sales & Marketing Power Hour offers best practices and practical advice on what is working in today’s real estate market. The webinar series is hosted by Kimberly Mackey of New Homes Solutions Consulting and Carol Morgan of Denim Marketing, a truly dynamic duo. The series launched in May 2020 to address the changing landscape of the real estate market during the pandemic and help sales and marketing professionals adjust on the fly.

SOLD OUT? Waiting on your next community to open? Dr. Seuss tells us that “the waiting place is a useless place.” Do home builders still need model homes in today’s digital environment? Some people say no! Virtual tours are more popular than ever for selling homes, and it’s clear that this trend is here to stay! With the incredible cost and time-saving benefits of this technology, will model homes remain relevant?

During this timely conversation, hosts Kimberly Mackey and Carol Morgan, along with industry guests Kevin Weitzel from Outhouse, LLC (and frequent flyer on SMPH), David Payne from Invent Dev and Danny Collins from Media Lab, offer insight on what is happening in the three-dimensional world of homebuilding. We’ll discuss tips for reaching target audiences, engaging with them in a meaningful way and accelerating sales.

This program is appropriate for company visionaries, sales and marketing leadership, on-site sales professionals, and anyone who wants to remain relevant as our industry grows its technological footprint.


Save the dates for all Sales & Marketing Power Hour webinars:

  • Feb 23 – Selling Homes with Nothing to See, virtual tours take on model homes
  • April 20 – Making Movie Stars Out of Your Camera-Shy Team
  • June 29 – Pipeline and Score Cards, Are You Measuring the Right Metrics?
  • August 17 – TBD
  • Oct 19 – TBD
  • Dec 14 – 2023 Lasso Style Round-Up

This free webinar series is geared toward sales and marketing professionals, as well as homebuilding presidents and CEOs. Visit to register.

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