terra alma announces the upcoming opening of Munster Cravings, a gourmet cookie haven, at Atlantic Station in late spring 2024. Spearheaded by the visionary Veronica Dalzon, Munster Cravings is set to conquer the hearts of Atlanta with its unique blend of traditional and innovative cookie creations. This expansion marks the brand’s third Atlanta location. Known for its handcrafted, made-from-scratch gourmet cookies, Munster Cravings has captivated the taste buds of Atlantans since its inception.
Munster Cravings isn’t just about cookies; it’s about bringing a piece of home into the hearts of its customers. With the new Atlantic Station location, Dalzon plans to launch an expanded line of merchandise, including take-and-bake options, candles with comforting aromas, tote bags and stickers for kids. The brand also offers franchise opportunities for those interested in spreading the joy of gourmet cookies.
Dalzon’s passion for cookies is personal, “Cookies are the simplest, most delightful dessert. My journey to creating the perfect cookie started with a quest to recreate that old-fashioned texture – crunchy on the outside, chewy on the inside, just like grandma used to make, only better.”
Munster Cravings stands out in a crowded market with its commitment to quality, texture and flavor, promising cookies that are “Ah freakin’ Mazing!”
Michaela Boone, CFO of terra alma, expressed her enthusiasm for the project, “terra alma recognized the potential for Munster Cravings to flourish in other parts of Atlanta, and Atlantic Station presented the perfect opportunity. Our collaboration is a testament to our commitment to supporting talented entrepreneurs like Veronica in their growth journey.”
Veronica Dalzon’s relationship with terra alma began through her involvement with Chattahoochee Food Works, where she opened her first location and met Edie Weintraub. “Edie helped navigate me into our current stall at Chattahoochee Food Works. Thanks to Edie’s negotiation skills, moving into a bigger stall was a smooth transition,” Dalzon shared. She also highlighted the empowering experience of working with the all-women terra alma team, “There’s something incredibly reassuring about having a strong network of women backing you, especially in negotiations and business expansion.”
For more information about Munster Cravings and its Atlantic Station opening, please visit https://munstercravingsatl.com/.
Restauranteurs or retailers interested in spaces encouraging activation and community should contact terra alma via phone at 404-436-1045 or by visiting www.terraalma.com.