Alan Ferguson with Atlanta Habitat for Humanity promotional episode graphic

CEO Alan Ferguson with Atlanta Habitat for Humanity joins the Atlanta Real Estate Forum Radio podcast to discuss how his team addresses housing affordability in metro Atlanta and spotlight upcoming initiatives. Ferguson joins host Carol Morgan on the All About Real Estate segment.

Although Ferguson joined the Atlanta Habitat for Humanity team in July 2022, his previous experience includes 30 years working in various aspects of commercial real estate, real estate financing, commercial financing, equity, investments and much more. Throughout his career, his roles also leaned toward community development, neighborhood revitalization, and neighborhood investment.

Ferguson said, “It was destined for me to eventually end up at an organization like Atlanta Habitat for Humanity because throughout my career, I’ve always had this drive to work with people and try to uplift them and their current conditions.”

In his current role, Ferguson works with future homeowners up close and personal, partnering with them to achieve homeownership.

Founded in 1983, the Atlanta affiliate of Habitat for Humanity is celebrating 40 years! Across the decades, the organization upheld a strong track record of constructing affordable housing for families across Atlanta, totaling 1,800 homes and serving 6,000 individuals through its various programs, highlighting homebuyer education, financial literacy and more.

Ferguson said, “We’ve really jumpstarted a lot of development in neighborhoods and communities that weren’t as popular years ago but now, have become increasingly popular here in the city of Atlanta.”

The organization’s success allowed it to expand to serve other locales, including South Fulton County. Atlanta Habitat for Humanity also has two ReStore facilities that enable the team to connect directly with the community and promote recycling and upcycling initiatives.

Across its legacy, Atlanta Habitat for Humanity has a long list of milestones throughout its 40 years that placed the organization on the map. The most notable was the Blitz Build, which marked the construction of 100 homes to celebrate the 1996 Olympics. Other impressive highlights include the organization’s partnership with The Carter Family and Clark Howard!

Tune into the full interview above to learn more about Atlanta Habitat for Humanity, or visit

A special thank you to Denim Marketing for sponsoring Atlanta Real Estate Forum Radio. Known as a trendsetter, Denim Marketing has been blogging since 2006, podcasting since 2011 and is currently working on strategies for the Google Helpful Content update and ways to incorporate AI into sales and marketing. Contact them when you need quality, original content for social media, public relations, blogging, email marketing and promotions. A comfortable fit for companies of all shapes and sizes, Denim Marketing understands marketing strategies are not one-size-fits-all. The agency works with your company to create a perfectly tailored marketing strategy that will adhere to your specific needs and niche. Try Denim Marketing on for size by calling 770-383-3360 or by visiting


The Atlanta Real Estate Forum Radio “All About Real Estate” segment, presented by Denim Marketing, highlights the movers and shakers in the Atlanta real estate industry – the home builders, developers, Realtors and suppliers working to provide the American dream for Atlantans. For more information on how you can be featured as a guest, contact Denim Marketing at 770-383-3360 or fill out the Atlanta Real Estate Forum contact form. Subscribe to the Atlanta Real Estate Forum Radio podcast on iTunes, and if you like this week’s show, be sure to rate it.

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