Virginia Van Lear with Level Craft Construction

President of Level Craft Construction, Virginia Van Lear joins Atlanta Real Estate Forum Radio on today’s episode of All About Real Estate Radio. Joined by co-hosts Carol Morgan and Todd Schnick, the group discusses the phases of a Level Craft Construction project works, where it builds and more.

Level Craft Construction is a full-service design and build firm. This means it helps homeowners from start to finish on new home projects. Level Craft only builds inside the Atlanta perimeter with a focus on Decatur, Oakhurst, Virginia Highlands, Morningside, Druid Hills, Emory, Midtown and Avondale Estates.

With over 20 years of experience, Level Craft has been creating beautiful spaces since 1996 and is a 100% woman-owned business. Van Lear and her business partner Debbie Hollonbeck both have backgrounds in art. Being a woman-owned business with an art background helps with the overall aesthetic of Level Craft homes. Not only are these homes built well, but they also look fantastic and take smaller details into consideration. Where to store the stroller, dog toys and hairdryer are all things brought up in planning, along with bigger impact items.

“Women definitely have an advantage in many ways,” said Van Lear. “One of the things that is important when building or renovating a new home is communication. I think females do communicate a little bit better. Homeowners need to be educated along the way, and sometimes it can be very emotional. We have a lot of processes in place to help with communication”

Level Craft works in phases. The initial phase consists of homebuyers meeting with Van Lear and Hollonbeck. During the first meeting, everything from budget and time frame to design needs and wish lists is discussed. After that, architectural plans are decided on and finalized.

The second phase begins when the experts at Level Craft schedule a subcontractor meeting at the new home site. More planning and bidding take place until the best price is found. At this point, the total cost is decided and approved. Then, a contract gets signed!

The third phase is short and sweet. During this step of the home buying process, a building permit is pulled by a member of Level Craft. If the future homeowner would rather hire an expeditor themselves, that is also an option.

Phase four is when the real fun begins. During this penultimate step, the building begins! Level Craft assists with all selections including paint, design details and finishes. The homeowner gets to choose every detail throughout this phase with the guidance of the Level Craft experts. The Level Craft Construction team is also onsite every day for inspections, management, materials, walkthroughs and more!

The final phase consists of one last walk through to make sure everything is finished to the exact specifications of the homeowner and their initial plan. After everything is confirmed, a quick and thorough cleanup ensues, and the house is handed over!

Throughout the entire building process, the Level Craft Construction team is there for guidance and support. They are also transparent and upfront about any costs, delays and bumps in the road. This means when a homeowner gets the keys to their brand-new custom home, there are no surprises!

“We don’t try to use jargon that our homeowners don’t understand,” said Van Lear. “We explain everything to them, and we actually become a kind of family. Most of these builds last between six to nine months, and after that they have a one-year warranty, so we pop up into their lives again! We want to have a relationship with them that is a friendship, as well as a business relationship.”

For more information on Level Craft Construction, visit www.LevelCraftAtlanta.com. You can also listen to the full interview above.

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Georgia Residential Mortgage Licensee, License #22564. NMLS ID #6606. Subject to borrower and property qualifications. Not all applicants will qualify. New American Funding and Level Craft Construction are not associated. Click here to view the terms and conditions of products mentioned during the show. Corporate office 14511 Myford Rd., Suite 100, Tustin, CA 92780. Phone: (800) 450-2010. (February/2020)


New American Funding is a family-owned mortgage lender with a servicing portfolio of over 123,000 loans for $30.4 billion, 198 branches, and about 3,100 employees. The company offers several niche loan products and has made Inc. 5000’s list of Fastest-Growing Companies in America six times. It has a state-of-the-art career training facility and develops innovative technology, including the GoGo LO mobile application. For more information, visit www.branch.newamericanfunding.com/Atlanta.

NAF New American Funding logo


The Atlanta Real Estate Forum Radio “All About Real Estate” segment, presented by Denim Marketing, highlights the movers and shakers in the Atlanta real estate industry – the home builders, developers, Realtors and suppliers working to provide the American dream for Atlantans. For more information on how you can be featured as a guest, contact Denim Marketing at 770-383-3360 or fill out the Atlanta Real Estate Forum contact form. Subscribe to the Atlanta Real Estate Forum Radio podcast on iTunes, and if you like this week’s show, be sure to rate it.

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