Marketing Reboot: Blogs, Social Media, Public Relations just a few items to consider With the worst of COVID-19 appearing to be in the past, most home builders are now getting back to normal routines, from land development to construction and, yes – marketing! During COVID-19, many builders drastically cut back on marketing. With the market beginning to shift and inventory starting to[...]
Have you ever wondered how your homebuilding company stacks up against others with online follow-up? Well, the results from the 2021 Online Homebuyer Mystery Shop are here! For the second year in a row Blue Gypsy Inc., Melinda Brody & Company and Denim Marketing compared and evaluated the follow-up efforts of 50 local, regional and national home builders across the country. The results[...]
Denim Marketing is proud to share its six award wins from the 40th Annual OBIE Awards Gala. The agency was honored with four Gold and two Silver OBIE accolades on its work on a variety of marketing, public relations and social media campaigns. Along with winning Best Associate Marketing Campaign, the agency also won awards for work done on behalf[...]
President and Founder of Denim Marketing, Carol Morgan, is celebrating her birthday with a “webinar party.” The webinar series “2020 Vision: It’s a Game Changer” continues this Friday, October 9, 2020 at 1 p.m. Eastern. This week’s segment, "It's a Party," revolves around hosting in-person and online events in the age of COVID-19. Hosted by Carol Morgan and Kimberly Mackey, founder[...]
Hosted by President and Founder of Denim Marketing, Carol Morgan, and Kimberly Mackey, founder and sales and marketing management consultant of New Homes Solutions Consulting, the 2020 Vision: It’s a Game Changer free webinar series returns Friday, September 11 at 2 p.m. ET. During this segment, the 2020 Online Homebuyer Mystery Shop Report will be revealed. In addition, Melinda Brody[...]
HomeAid Atlanta is excited to welcome Denim Marketing President Carol Morgan to its Board of Directors. As a nonprofit organization and designated charity of the Greater Atlanta Home Builders Association (HBA), HomeAid Atlanta is dedicated to building new lives for families and individuals experiencing homelessness through housing and community outreach. Within the Board, Morgan will use her creativity and expertise[...]
Multiple Atlanta-based professionals have the honor of speaking at the 2019 International Builders' Show in Las Vegas. The week-long event is the homebuilding industry's largest conference and convention with 600,000 square feet of exhibit space featuring 1,500 vendors, more than 130 education sessions, and 60,000 attendees from 100 countries. One of the many can't-miss educational sessions during the show presented by[...]
Denim Marketing is proud to announce it won two OBIEs at the Greater Atlanta Home Builders Association’s 38th Annual OBIE Awards. The rebranded marketing agency was recognized in social media and website categories with a Gold OBIE for Best Social Media Campaign – Associate and a Silver OBIE for Best Website – Associate. Presented by the Atlanta Sales and Marketing[...]
If you want to know how social media can fit into your business' marketing strategy, join Lasso CRM and Denim Marketing founder and president, Carol Morgan for an exclusive webinar on making your brand work for you. Presented by Lasso CRM and taking place on Thursday, May 3 at noon EDT, the webinar will be based on Morgan's book, "Social[...]
Denim Marketing congratulates President Carol Morgan and Senior Account Manager Courtney Rogers on their new leadership roles in the homebuilding industry. Both roles held by these inspirational women give them an opportunity to implement original and innovative ideas within the industry. Carol Morgan, MIRM, CAPS, CSP, is the 2018 National Association of Home Builders (NAHB) Membership Chair. In this position, she[...]