Energy Efficiency IS a Selling Point

The trend toward green building seems to be garnering further support and momentum. Nation's Building News, the official online weekly newspaper of NAHB, sites statistics on the importance of energy efficiency to homeowners. They site the 2006 Energy Pulse survey by the Shelton Group. This study finds that 86-percent of Americans would choose a home based on its energy efficiency. Interestingly[...]

Atlanta SMC Wins Gold at Nationals

Atlanta Sales & Marketing Council (SMC) won the GOLD award at the Nationals for Best Sales & Marketing Council (250 - 500 members) for the 2005 - 2006 year.  This award, presented by the National Association of Home Builders (NAHB) during the International Builders Show, honors Sales & Marketing Councils for outstanding organization, programs, education, community involvement, promotion and membership[...]