Carrie Rogiers with Fischer Homes on Radio

Fischer Homes Builds Poplar Place, First Atlanta Active Adult Community

Fischer Homes Marketing Manager Carrie Rogiers joins the Atlanta Real Estate Forum Radio podcast to discuss the builder’s first active adult community in the Atlanta market. Rogiers joins show host Carol Morgan for the All About Real Estate Segment.

Responsible for social media, public relations and marketing new communities, Rogiers has been with Fischer Homes for eight years. Before this role, she held an agency position working on various CPG brands such as Procter & Gamble and Hershey. Craving something new, Rogiers wanted to switch to a more client-based role. While building her own home with Fischer Homes, Rogiers developed a meaningful relationship with her sales counselor and today, she is the company’s marketing manager!

Rogiers said, “It’s truly a great fit. It’s a lot of fun and a great company. I’m glad to be a part of it!”

Founded in northern Kentucky, the privately held builder recently celebrated its 40th anniversary. The work of founders Henry and Elaine Fischer transformed the company into one of the top 30 builders in the country.

As one of Rogiers’s first assignments eight years ago, she assisted the Fischer Homes entrance into the Atlanta market including opening a design center and promoting new communities. Now building and developing in eight active markets, Fischer Homes builds in Columbus, Indianapolis, Dayton, Louisville and St. Louis.

Rogiers said, “We are on pace to have a record year! It’s a very exciting time to be in homebuilding!”

The pandemic changed the face of real estate as home plans shifted from bright, open floor plans to designs prioritizing privacy and separation.

In line with current popular trends, Fischer Homes products offer flexible space for homebuyers, whether there is a need for a home office and gym or room for an expanding family. Rogiers predicts this need is here to stay as more homebuyers add “stay-at-home spaces” to their homebuying wish list.

The builder’s new Dallas, Georgia community, Poplar Place, is the first Fischer Homes patio home and active adult community in the Atlanta market. The development features six ranch-style home plans with optional loft space or additional bedrooms. A home to fit all needs, the first level promotes single-family living while the second story provides extra space.

At the newly renovated Fischer Homes Lifestyle Design Center in Atlanta, homeowners have the freedom to fully personalize their homes by choosing from hundreds of customization options.

Tune in to the full interview above for more information about Fischer Homes communities or visit to learn more.

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Georgia Residential Mortgage Licensee, License #22564. NMLS ID #6606. Subject to borrower and property qualifications. Not all applicants will qualify. Fischer Homes and New American Funding are not associated. Click here to view the terms and conditions of products mentioned during the show. Corporate office 14511 Myford Rd., Suite 100, Tustin, CA 92780. Phone: (800) 450-2010. (January/2022)

New American Funding is a family-owned mortgage lender with a servicing portfolio of over 216,000+ loans for $56.8 billion, 171 branches and about 4,500+ employees. The company offers several niche loan products and has made Inc. 5000’s list of Fastest-Growing Companies in America seven times. For more information, call 678-898-3540 or visit

NAF New American Funding logo

The Atlanta Real Estate Forum Radio “All About Real Estate” segment, presented by Denim Marketing, highlights the movers and shakers in the Atlanta real estate industry – the home builders, developers, Realtors and suppliers working to provide the American dream for Atlantans. For more information on how you can be featured as a guest, contact Denim Marketing at 770-383-3360 or fill out the Atlanta Real Estate Forum contact form. Subscribe to the Atlanta Real Estate Forum Radio podcast on iTunes, and if you like this week’s show, be sure to rate it.

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