Denim Marketing President and Founder Carol Morgan and New Homes Solutions Consulting Founder and Sales & Marketing Management Consultant Kimberly Mackey recently released their new webinar series. Taking place on the second Friday of every month, this series titled “2020 Vision: It’s a Game Changer,” focuses on adjusting to a new normal and selling in the wake of the COVID-19 (coronavirus) pandemic.

Starting this Friday, June 12 at 2 p.m., this webinar series is designed to help builders get and stay ahead of the game. The first webinar tackles change management, helping to get your team on board!

The beginning of 2020 saw high sales and low inventory, but the uncertainty surrounding the virus led to shelter in place, social distancing and self-isolation protocols to be enacted. Because of this, new technologies and methods had to be put in place to sell homes and continue to generate business.

As summer approaches, several businesses are beginning to open cautiously in response to the lifting of several government protocols put in place on federal, state and local levels. Even with lighter restrictions, buyers’ main concern continues to be staying safe and healthy. Because of this, adjusting sales to accommodate the new normal is crucial.

The upcoming webinar series explores several changes surrounding the housing industry, demand for new homes, marketing techniques and new sales strategies for post-quarantine life. Smart builders are ready to stay ahead of the game and continue to utilize technology and strategy to compete with others in the market.

The full 2020 Vision: It’s a Game Changer webinar schedule:

June 12 – Change Management – Get Your Team on Board (Especially your front line — a.k.a. Sales & Marketing Team)

July 10 – Marketing ROI -What should you measure?

August 14 – TBD

September 11 – TBD

October 9 – TBD

November 13 – TBD

December 11 – TBD

Make sure to look for updates on guest speakers and topics for the remaining web series. Sales and marketing professionals, home builders, presidents and CEOs all have something to learn.