Traton Homes Wins Gold for Corporate Magazine Ad
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The Atlanta Sales and Marketing Council congratulates Traton Homes for winning a Gold OBIE in the Best Magazine Ad Full Page and over category for their corporate ad. The OBIE awards are the premier awards in the new home construction industry in Atlanta.
The Traton corporate ad received a Gold OBIE because of its ability to convey several key messages in a very eye-catching, non-cluttered presentation. Traton’s key messages of strength and longevity are front and center, as well as their company slogan, “Altogether More.” The photos and community listing support the “Altogether More” message by showing the look and feel of their homes and detailing the many community location and pricing options available to prospective buyers. Thanks in part to this advertisement, Traton Homes had it strongest web traffic and web leads in its history during the time in which the ad ran. Traton Homes also exceeded their sales goals that same quarter.
For more information, visit www.TratonHomes.com or call 770-427-9064.
The Greater Atlanta Home Builders Association’s OBIE Awards celebrates its 33rd anniversary in 2013. The awards began in 1980 and have grown throughout the years to now feature more than 100 building, remodeling, marketing and personal achievement categories. The OBIE Awards, named after the obelisk shape of the actual award given, are the premier awards in of Atlanta’s residential building industry. To see more OBIE award winners, visit www.AtlantaRealEstateForum.com/OBIEs.