The Atlanta Sales and Marketing Council congratulates The Interior Partners for winning a Gold OBIE in the Best Interior Merchandising for a Detached Model $450,000 to $549,999 category for the model home at Edgebrook in Cumming. The OBIE awards are the premier awards in the new home construction industry.
This model home was specifically designed to appeal to the 98 percent Indian-American buyer in this neighborhood. A survey of real estate agents at the home’s grand opening found that the vivid colors, multiple living spaces and basement use were especially appealing. Due to the large number of multi-generational buyers, The Interior Partners focused heavily on creating different living areas throughout the home. The home showcases all standard builder selections complemented by hand paintings, fabric and furnishings. Due to great popularity, immediately after opening the model, a full-time hostess was hired to handle the up to 40 groups of people visiting the home each weekend.
The Greater Atlanta Home Builders Association’s OBIE Awards celebrates its 33rd anniversary in 2013. The awards began in 1980 and have grown throughout the years to now feature more than 100 building, remodeling, marketing and personal achievement categories. The OBIE Awards, named after the obelisk shape of the actual award given, are the premier awards in of Atlanta’s residential building industry. To see more OBIE award winners, visit www.AtlantaRealEstateForum.com/OBIEs.