Heron Bay Golf & Country Club Selects mRELEVANCE as Marketing Firm

Heron Bay Golf and Country Club, a master-planned development in Henry has selected mRELEVANCE as its Internet marketing, public relations and social media firm of record.

“mRELEVANCE uses multiple channels to bring awareness to Heron Bay,” said Lisa Brutvan, Marketing Director for Heron Bay Golf and County Club. “Their use of Internet marketing and social media combined with their traditional public relations expertise spreads the word through a wide range of outlets to reach a variety of consumers.”

Heron Bay Golf and Country Club is made up of many different neighborhoods, each built by a top new home builder. All of the homes at Heron Bay offer a wide variety of options. Architectural styles include Traditional, European, Cottage and Craftsman designs, while plans range from active adult cottages on small, low maintenance lots to custom golf or lake-view homes on lots ranging from one half of an acre to over 1.5 acres. Homes are priced from the high $100’s to more than $1 million.

Heron Bay has discovered, maximizing marketing dollars is more important than ever in today’s market. mRELEVANCE thoughtfully analyzes Internet traffic and traditional media messages to target relevant audiences with relevant messages for maximum results.
Named the “Community of the Year” in 2005 by the Greater Atlanta Homebuilder’s Association, and awarded the 2006 Grand Award for Outstanding Development by the Georgia Urban Forest Council, Heron Bay Golf & Country Club, developed by Minerva Properties, is a master-planned community that is setting new standards for development in the Atlanta marketplace. Heron Bay includes a variety of neighborhoods designed for every life stage and features a full complement of unparalleled amenities in a resort-like setting in Locust Grove, Ga., just south of Atlanta. For more information, visit www.heronbayinfo.com or call 770-957-5633.

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Need help with your marketing strategy? Contact mRELEVANCE at 770-383-3360 x30 or visit the marketing RELEVANCE website for home builder marketing tips and tools.