Does Your Internet Strategy Drive Traffic?

The Greater Atlanta Home Builders Association is pleased to announce an Internet Marketing Class on Sept. 9, 2008 from 8:30 a.m. to 12:30 p.m. (registration at 8 a.m.). Presented by Managing Partner of mRelevance, Mitch Levinson, MIRM this course is applicable to those seeking to understand how to effectively use the Internet.

Levinson states, “This course is designed to drive more traffic to your website, to your sales center from your website, convert more sales center traffic to contracted buyers, and track your results for business intelligence!”

Proven techniques taught in the class have helped builders increase direct sales by more than 15%, reduce marketing related expenses by 17%, and put over 3% directly back to the bottom line.  The Internet has given us the ability to effectively and analytically track return on investment and better understand business intelligence for competitive advantage. If you want to use the internet more effectively, you need this course.

This is not your typical “Internet Seminar” that just talks about how important the Internet is.  The goal of this course is to have you learn new skills and be able to immediately use techniques that are directly related to your website and the experience your prospects have on your website, maintaining the information on your website, driving more traffic to your website through internet advertising and search engines, and understanding how to read and use tracking reports.

Topics include website design, internet advertising, search engine optimization, search engine marketing, keywords, blogs, follow-up communication, and more!

COST: $75 Greater Atlanta HBA member, $100 Other HBA member, $150 Non-HBA member. Register Online.