Check the Sky for a Bowen Balloon

It’s a bird! It’s a plane! It’s a hot air balloon? Once again, Bowen Family Homes is setting themselves apart from other Atlanta homebuilders, but this time it isn’t through their quality built homes or spectacular savings event. Believe it or not, it’s through a new, non-traditional advertising campaign set to take off and sure to attract attention. How could it not attract attention – if you were to look up and see a large blue and white balloon, I’m sure you would take notice. And that is just what many people did On Friday, June 13, when the hot air balloon rose above the Bowen headquarters surprising employees by giving them a sneak peak of the balloon before the official promotional launch on July 16.

So, if you are driving around Gwinnett County keep your eyes peeled for the blue and white Bowen hot air balloon. This is a special balloon as it represents hundreds of new Atlanta homes built for all types of lifestyles: from first-time homebuyers to growing families and even empty nesters. Bowen Family Homes has developed a reputation in Atlanta real estate for having an unparalleled devotion to their customers and offering upgrades that allow homebuyers to customize their experience and become part of the “family”. The homebuilders new ad campaign, “It’s More than a Home” emphasizes just that: “It’s More than a Home”, it’s your Bowen Family Home. The campaign is featured in television commercials, billboards and print ads around Atlanta, and now the new hot air balloon will soar above the competition.

The hot air balloon is another way to communicate the company’s focus and dedication of building value-packed homes in the most sought-after areas of Atlanta. So it’s time for you to become a member of the Bowen Family Homes family – visit the Web site and find your new home in Atlanta. Don’t forget that the Dollars for Dreams event is currently going on, so there really couldn’t be a more opportune time to join the family.