Atlanta Real Estate Forum Wins Gold Hermes Award!
A huge congratulations is in order for Atlanta’s favorite real estate blog as it is officially a recipient of a Gold 2008 Hermes Creative Award. This is a prestigious honor as the Hermes Creative Awards are an international competition for creative professionals involved in the concept, writing and design of traditional and emerging media. What’s unique about the Hermes Awards is that there can be more than one Gold winner in a category or there can be no winners at all - the judges evaluate every entry individually and do not compare them to each other. This makes winning an award even more difficult because there does not necessarily have to be a winner in every category. If the entry does not dramatically exceed the high standard of excellence expected by the judges, it will not win an award nor receive honorable mention. The judges are chosen by the Association of Marketing and Communication Professionals and are given categories based on their industry expertise. This year, over 4,000 entries from the United States and several other countries were judged in the competition, and only 18% (Continued…)
softRealty adds FMLS listings
Congratulations to softRealty.com, as they are one of only 25 participants in the FMLSweb Approved Data Vendor program. Having launched only one month ago, more than 200 Atlanta real estate agents and brokers have registered to use softRealy.com. And why wouldn’t they? This is the only place for agents and brokers to receive the IDX service with Web-based MLS and, now, FMLS free of charge! They are able to put these extensive and detailed home listings on their own independent site at no cost to them, thanks to the advertisers on softRealty.com. With the new addition of First Multiple Listing Service (FMLS), agents and brokers have access to a database of more than 68,000 active listings located in Georgia and the Southeast. The detailed property listings are enhanced with photos, virtual tours, tax information, mapping, school information, census data and more. softRealty is a product of homebuyer demand (Continued…)
Haven Properties Makes it Easy to Judge Livability
Recognizing that women are making or serving as the primary influencer in 91 percent of new home purchases (according to Smith-Dahlmer, 2006), Haven Properties is taking the steps to help potential buyers judge homes for ease of living in a glance. Women are spending a great deal of time shopping for new homes on-line and are mostly looking at home plans with the most livability. In order to help make the process easier, Haven Properties now has color coded floorplans online. Said President of Haven Properties Mike Baptist, “Research shows that women filter through the home plans by looking at how a home ‘lives.’ There are four primary elements of a home in which they are most interested:
It’s Raining in Cyberspace
As if LinkedIn, MySpace and Facebook weren’t enough to keep up with, I joined ActiveRain. This real estate social network is a great way to meet other real estate professionals — from agents to other marketing professionals — all over the United States.
View my profile on ActiveRain and if you are there too, please add me as an associate.
This Week on Agent Direct
Carol Flammer, MIRM and Mitch Levinson, MIRM will be hosting a Webinar on Blogging titled, “Who Will Moderate the Blog.” Carol and Mitch will walk you through how to set up a blog and how to manage it. Learn how blogging provides homebuilders and (Continued…)











